PENG, Yijia Catherine
Chinese Mainland
MScMARK (Class of 2025)
From career preparation to the academic rigor, the program has been everything I hoped for and more, helping me gain the confidence and expertise needed to thrive in the marketing field...
After over a year in finance, I realized that my true passion lies in marketing, and a master’s degree would be my ideal path for pivoting careers and seizing new opportunities. Given the current economic climate, this felt like the right time to invest in my skills and prepare for the future.
As an undergraduate alum of HKUST, I’ve seen the strong reputation it holds with employers and how it prepared me to succeed in my career. The rigorous education, practical training, and the credibility of an HKUST degree were invaluable in helping me perform exceptionally well at work. That trust in HKUST’s academic excellence is what drew me back for my MSc in Marketing, knowing the program would provide the depth and support I needed.
The MScMARK program has indeed been transformative. With insightful professors, helpful TAs, and dedicated program staffs, every interaction has been enriching. The Career Development Office and the mentorship program have further strengthened my professional path, giving me practical guidance and valuable connections. From career preparation to the academic rigor, the program has been everything I hoped for and more, helping me gain the confidence and expertise needed to thrive in the marketing field.