What's Happening
HKUST Leaps 11 Places to Rank 33rd Globally in the QS World University Rankings 2027
HKUST is on the rise! We are proud to share that HKUST has risen significantly by 11 places to 33rd in the world in the QS World University Rankings 2027. This achievement further reinforces the university’s position as a leading institution on the global stage.
Coming Soon: Priority Round for MSc Programs, HKUST Business School (2027/28 Intake)
Get a head start on your Master’s journey. HKUST Business School is pleased to announce that the Priority Round for the 2027/28 intake of our full-time MSc programs will officially open on 2 Jul 2026.
HKUST MSc in Marketing Ranks #1 in Asia by QS 2026
We are thrilled to announce that HKUST MSc in Marketing has been ranked #1 in Asia in its very first ranking by QS Business Master’s Rankings 2026: Marketing!
This incredible achievement reflects our commitment to excellence in marketing education, innovative curriculum, and world-class faculty.
MScMARK 2025-26 Intake Farewell Gala
The MScMARK family came together to celebrate an incredible milestone for the Class of 2026 on last Friday. The evening was filled with inspiring speeches, amazing performances, exciting lucky draws, fun game and touching moments that brought everyone closer together. It was truly a fitting farewell to our talented graduates and a heartfelt toast to their bright futures.
Perler Beads Workshop
Riding the Perler Beads trend, MScMARK hosted a creative workshop on April 15, 2026, giving students a peaceful break to play with colorful beads and craft their own masterpieces.
Students took a step back from deadlines, practiced mindfulness through hands-on creativity, and connected with peers. Hope everyone enjoyed the workshop!
Join the MScMARK journey to experience both academic excellence and chill moments!
HKUST MScMARK Alumni & Student Mixer!
Thrilled to launch our inaugural Alumni and Student Mixer – where students connected with accomplished alumni, shared career insights, and built lasting relationships across cohorts!
A magical evening of academic wisdom, real-world marketing expertise, faculty mingles, fun games, and non-stop networking.
Congratulations - HKUST MScMARK Class of 2025
On 23 November 2025, we celebrated this incredible milestone together. It was a truly special day filled with pride, joy, and unforgettable memories. Your dedication and perseverance have brought you here - keep shining bright and chasing your dreams with passion and purpose!
MScMARK Student Committee 2025-26
Meet the driving force of the HKUST MScMARK 2025-26 Intake Student Committee — seven passionate leaders ready to ignite an unforgettable year for our community! From strengthening bonds to delivering exceptional student experiences, this team is dedicated to making our MScMARK journey more connected, supportive, and vibrant than ever!
Proudly introducing (from left to right): Patrick Han (PR & Communication Director), Renhe LI (Treasurer), Lingyi TING (Events Organizer), Patrick Fang (President), Tracy SHI (Vice President), Will XU (Administrative Coordinator), and Liam ZHENG (Student Affairs Director).
Application for 2027/28 intake opens NOW!
Message From Academic Director
The HKUST MSc in Marketing program prepares students for this changing future through rigorous training in marketing strategy, consumer insights, data-driven decision making, digital marketing, brand management, and AI-enabled marketing. Our goal is to develop forward-looking marketing professionals who can lead responsibly in technology-driven, international business environments..…
Program Characteristics
Cutting-edge Curriculum with Digital-Age and AI practices
World-class Faculty and Small Class Sizes
Broad Career Resources and Fast-track Career to Marketing
Real World Learning by Guest Engagements & Action-oriented Projects
Extensive Industry & Alumni Network
